The Sophistic performance of electronic rhetoric has arrived. …It is on computers. … and it is on television. (137) Welch, Kathleen E. Electric Rhetoric: Classical Rhetoric, Oralism, and a New Literacy. The MIT Press, 1999. In this fifth Chapter of Electric Rhetoric, Technologies of Electric R...
Continue reading ...[C]ultures which do not reduce words to space but know them only as oral-aural phenomena, in actuality or in the imagination, naturally regard words as more powerful than do literate cultures” (112). Ong, Walter J. The Presence of the Word: Some Prolegomena for Cultural and Religious History. T...
Continue reading ...Spoken words are events, engaged in time and indeed in the present. Plato’s ideas were the polar opposite: not events at all, but motionless “objective” existence, impersonal, and out of time. (34). Ong, Walter J. The Presence of the Word: Some Prolegomena for Cultural and Religious History...
Continue reading ...Ong, Walter J. The Presence of the Word: Some Prolegomena for Cultural and Religious History. The Terry Lectures. New Haven: Yale University Press, 1967. As I’ve noted many times through this blog, I am not suggesting through my focus on this unique form of aural/visual communication that we ...
Continue reading ...Ong, Walter J. The Presence of the Word: Some Prolegomena for Cultural and Religious History. The Terry Lectures. New Haven: Yale University Press, 1967. Ong discusses the third stage of verbalization and notes that the process is sequential: The past century has seen the world enter into a ne...
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