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November 2010

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Information Richness Theory

  • November 7, 2010
  • 1 Comment
  • media theory
  • Posted by Time Barrow

Daft, R. L., and R. H. Lengel. (1984). "Information Richness - a New Approach to Managerial Behavior and Organizational Design." Research in Organizational Behavior 6 : 191-233. Information Richness is the foundation of media richness theory, which I addressed in a September 2009 post and again in...

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Social Information Processing Theory

SIPT explicitly assumes that individuals are motivated to form impressions and develop relationships of some kind, no matter what medium they are using (394). Walther, Joseph B., Leslie A. Baxter, and Dawn O. Braithewaite. "Social Information Processing Theory." Engaging Theories in Interpersonal C...

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